COMMUNICATION

Investment Promotion and Partnership-building Strategy

kommunikáció_2For increasing the attractiveness of a settlement and to convert it into an economic force, requires a communication planning and implementation process that takes advantage of the extensive capabilities of brand-building and is directed to plan and realize external urban communication. As a result the city will be an attractive destination for tourists both domestic and international real estate investors.

In the past period, urban development actions and the upcoming plans can be capable of:

  • challenging the interests of the domestic and international investors,
  • utilization of acquaintance as tourism and other economic productivity tool demand,
  • strengthen the settlement’s reputation in other regions of the country as a “model city for urban development”,
  • recognition from local residents,
  • leading role as a sustainable and prosperous city.